The psychology of persuasion and commitment for awareness-raising operations
Conscio Technologies is developing the concept of involving awareness in collaboration with the psychology laboratory at the University of Aix Marseille. This initial work has led to the identification of 12 psychology of persuasion and commitment techniques applied to cybersecurity awareness.
Go further
Conscio Technologies is making a long-term commitment to this approach by taking on a doctoral student from the University of Aix Marseille. The next three years of research and thesis work will be devoted to developing and improving the use of these techniques. The ultimate aim is to provide the best possible system for maximizing the effectiveness of awareness-raising operations.
How it works?
The Customer Success Manager team at Conscio Technologies is trained in these techniques. Together with our customers, they implement these techniques in each specific context. In this way, we can work on a case-by-case basis to achieve the best possible results in terms of user participation and commitment.
A badge of commitment!
Our team has designed a badge that allows users to show their commitment to a safer cyber world. This badge, which can be integrated into awareness campaigns and downloaded by learners, can then be displayed, particularly on social networks.
